How MoneyModel.com got it's start

MoneyModel.com's genesis was the result of a frustrating series of encounters with personal financial investment advisors. The culminating event being an interaction with a commissioned broker who tried to sell his services using a poorly designed spreadsheet.

His claim was that the spreadsheet would calculate the optimal asset allocation distribution for a given target return. When asked to provide a copy of the spreadsheet he refused saying it was proprietary information and he didn't want to distribute the tool in the event the portfolio return based upon his model was lower than predicted.

A Better Mousetrap

Hence the development of the Dresen Diversified Portfolio Model. A tool which calculates the optimal asset allocation for a portfolio comprised of eight major asset classes. With this tool and the knowledge of the major asset classes used within the model, investors can select individual investments that closely match the asset classes used in the model in the proportions calculated by the model to develop a fully diversified portfolio that maximizes return and minimizes risk.



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